Welcome to Observer Theory

We are a software
development company
who designs custom and
durable business solutions.

Hello There

We Are Observer Theory

Observer Theory Software Development Solutions is a global full-cycle software development company with niche expertise and a focus on the latest technologies. Since 2007, we have been helping companies achieve their goals with impactful, industry-specific software solutions. We are proud to earn the trust of world-class brands and Fortune 500 companies.

Awards Received
Cups of Coffee
Projects Completed
Happy Clients

What We Do

This is our custom software development philosophy

Agile Development

We build Software using an Agile-SCRUM process we call DIDI. This process allows us to rapidly build Software using a process that we have tried and tested over the last 13 years. Our 3-week Sprint based approach allows us to build & ship software based on the management priorities.

Top Architecture

All of our Software is build using top architecture practices that are continuously evolving against industry benchmarks. This is our 'secret sauce' that allows us to build truly performant and scalable solutions that grow with your growing needs.

Value Driven Development

We pledge to only build software that delivers the highest value to our customers. Every item in our product backlog is thoroughly discussed with our customers so that we deliver the highest ROI when building products.

Product Strategy

Our Product strategies include competitive analyses, differentiation strategies, brand positioning and distribution strategies. We have a proven track record of building appealing products loved by customers.


We strongly believe in receiving market feedback for the products and iterating in a rapid fashion to deliver some of the highest quality products in the industry.


We believe in automation and write majority of our Software to be automatically tested and deployed to the Cloud. We also actively write code to send us alerts to identify any unwanted behavior.

Recent Works

We love what we do, check out some of our latest works


Design / Software Development: iOS and Android Mobile Application

Wuzzat is a project developed for mobile devises to communicate with your closest friends only.


Design / Software Development: Web Application

MusicEngine is where you can post, find, and discover new music apps. Connect directly with your favorite artists.

Senior Travel Buddy [Award Winning]

Design / Software Development: Social Network Web Application

Senior Travel Buddy is a social networking app for seniors to meet each other and travel together.

Ashley Nell

Design / Web Development: Online Store

Project Runway Season 14 Winner, Ashley Nell Tipton online store.

iNiLabs Schools

Software Development & Design: Web Application

iNiLabs Schools is a web application which allows teachers, students, and administration to keep track of all things school.


Software Development & Design: Web Application

Krypto is an online marketplace to buy and sell Cryptocurrency, browse latest prices, store your currency, and more.

Our Clients

Observer Theory has been honored to partner up with these clients

Observer Theory is the only company that immediately made me feel confident that they not only understood, but were capable of creating what I imagined. Quick turnaround, excellent communication, and a superior product. The finished product was better than I could have envisioned! Very professional!

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Ashley Nell Tipton Project Runway Winner, Season 14

I have been working with Observer Theory, who has developed my application from scratch. They are very diligent, hard working, and responsive to my requests, but best of all, his creative abilities in bringing my project to its full potential have impressed me very much. The website they developed for me won a contest sponsored by the American Society of Travel Advisors in Washington DC in August 2018, which was featured in Travel Weekly, and I was pleased to receive a very substantial check from them as a prize. I would definitely recommend Observer Theory for any upcoming project. Thank you!

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Patricia Hager Founder, Senior Travel Buddy

Joe is hands down one of the best programmers I've ever had the pleasure of working with. With amazing expertise and knowledge in Programming and Web Development, our company will continue working with Observer Theory for future projects..

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Timothy Schuman CEO, SPASHWASH LLC.

Contact Us

Reach out for a new project or just say hello

Send Us A Message

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Contact Info

Where to Find Us

Voltaire Street
San Diego, CA
92107 US

Email Us At

Call Us At

Phone: (+619) 633 5081